Social media management
Certificate, undergraduate
Elevate your social media skills
By completing the social media management certificate, you’ll gain a strong understanding of the concepts and theories behind the use and presentation of images and information on social media. You’ll develop critical thinking skills that will help you track engagement of your messages and campaigns. You’ll also learn how to write and create content for social media platforms, tailoring your messages for different audiences.
Overview
Related Topics
Shape your strategy
Degree fit
This program could be a great fit if you:
- Are interested in using social media as a professional communication tool.
- Want to learn how to manage digital content, build online communities and engage audiences across platforms.
- Enjoy creating and sharing information through images, video and written content.
- Are pursuing a career in marketing, journalism, public relations, digital media or any communications-related field.
- Want to enhance your degree with skills in social media strategy, content creation and analytics.
- Are looking for hands-on, practical experience managing social media campaigns and platforms.
Career outcomes
Current job openings
819 in ID, WA, OR, MT and HIPotential careers and mid-career salaries
- Web Developers
$97,992 - Producers and Directors
$70,632 - Film and Video Editors
$55,385 - Photographers
$47,793 - Special Effects Artists and Animators
$93,399
* Career data provided by Lightcast.
Financial aid and scholarship opportunities
Financial aid
U of I’s certificate programs are not eligible for financial aid or scholarships on their own. However, students enrolled in a bachelor's or associate degree program may apply their financial aid and scholarships toward a certificate if they are pursuing both simultaneously.
For more information or to explore funding options, contact the Financial Aid Office at finaid@uidaho.edu or call 208-885-6312.
Idaho LAUNCH
This degree is approved for Idaho LAUNCH, a grant that supports Idaho students pursuing high-demand careers. Students enrolling under the 2026–27 Academic Catalog may be eligible for up to $4,000 per year / $8,000 total in scholarship funding through the Idaho LAUNCH program.
Learn about eligibility and application deadlines at nextsteps.idaho.gov/launch, or see our full list of approved U of I programs on the in-state scholarships page.
Recognized STEM Program
This program is recognized as a STEM program by the U.S. Department of Homeland Security and may be eligible for the 24-month STEM optional practical training extension for international students.
Clubs and involvement opportunities
Hands-on learning
- University Avenue Agency (advertising)
- The Argonaut (newspaper)
- Blot (magazine)
- KUOI-FM (radio)
Internships
- USA Pulses (Moscow)
- Gritman Memorial Hospital (Moscow)
- University Communications and Marketing (Moscow)
- Idaho Eats (Moscow)
Application information
Admission criteria for undergraduate certificates are the same as those for U of I undergraduate degree programs. View our admission requirements to learn more.
Undergraduate certificate application process
Students interested in adding a certificate to their bachelor’s or associate degree program should speak with their academic advisor.
Students interested in earning an undergraduate certificate as a standalone program should contact the Admissions Office at 208-885-6326 for information on how to apply.