Michael McCollough

Professor of Marketing

Ph.D. in Marketing/Services Marketing ’95

M.B.A. in Finance and International Business ’82

B.S. in Business Administration, Marketing ’80

College of Business and Economics Professor of Marketing, Michael McCollough.
Areas of expertise
  • Services and service failure recovery
  • Retail
  • Service guarantees
  • Customer satisfaction/dissatisfaction
Contact me
mccollou@uidaho.edu

208-885-7151

J.A. Albertson Building, 223

College of Business and Economics, Business Department

View my academic profile