Career and technical education | Business technology and marketing education option
Bachelor of Science in Education
Essential skills for business and life
When you teach business and marketing, you help students step ahead in their lives and careers with important skills in time and money management, project planning, effective communication, modern technologies and other areas.
In this program, you will explore the latest methods, techniques and instructional tools used to teach business, marketing and business technology subjects at the high-school or post-secondary level. Choose courses including accounting, economics, web design, public speaking, marketing and business management.
Upon completion of the program, you will be eligible for Idaho secondary teacher certification with endorsements in marketing technology and economics.
View the sample four-year plan for this degree.
Overview
Build brands and brains
Degree fit
This program could be a good fit if you:
- Are interested in engineering and technology
- Enjoy teaching hands-on subjects
- Are a patient, positive person
- Have strong communication and leadership skills
- Are willing to work hard to overcome challenges
Career outcomes
Current job openings
1,177 in ID, WA, OR, MT and HIPotential careers and mid-career salaries
- Advertising and Promotions Managers
$138,021 - Meeting, Convention, and Event Planners
$61,556 - Fundraisers
$67,611 - Market Research Analysts and Marketing Specialists • Search Marketing Strategists
$84,869 - Sales Managers
$143,759
* Career data provided by Lightcast.
Financial aid and scholarship opportunities
Financial aid
Paying for college can feel overwhelming, but U of I’s Financial Aid Office is here to help. Our experienced financial aid counselors can assist you in exploring financial aid options, making informed financial decisions and addressing common concerns.
To maximize aid and scholarship possibilities, be sure to complete your FAFSA. For information on FAFSA deadlines and answers to common questions, visit the University of Idaho FAFSA website.
Plan ahead — estimate your cost of attendance with U of I’s Cost Calculator.
Scholarships
Unlock scholarship opportunities at University of Idaho! When you apply to U of I, you're automatically considered for scholarships. We also offer a variety of scholarships based on experience, background and academic programs that students can apply for to help pay for college.
Explore available scholarships on our Scholarships website.
Idaho LAUNCH
This degree is approved for Idaho LAUNCH, a grant that supports Idaho students pursuing high-demand careers. Students enrolling under the 2026–27 Academic Catalog may be eligible for up to $4,000 per year / $8,000 total in scholarship funding through the Idaho LAUNCH program.
Learn about eligibility and application deadlines at nextsteps.idaho.gov/launch, or see our full list of approved U of I programs on the in-state scholarships page.
Clubs and involvement opportunities
Hands-on learning
To earn a teaching degree, you will spend an entire semester in an internship position student teaching at a high school. You will get to know the teaching profession well while you collaborate with local schools and work with some outstanding, high-achieving high school students.
Internships
All students must complete a student teaching internship before completing their degree.
Application information
Undergraduate applications open each September and admissions are processed on a rolling basis. Qualified students are admitted and considered for scholarships and financial aid as applications are received.
Explore admission requirements and apply on our Admissions website.