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B.A./B.S. Advertising

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Promoting Products & Services

Advertising is everywhere. In this program, you will develop a versatile set of skills to be successful in this evolving media landscape. Advertising students learn to write, create, sell, schedule and produce media messages to promote products and services. Graduates pursue careers in fields ranging from corporate advertising and marketing to media sales and brand management. Students acquire skills in media planning, account management, research, Internet communications, copywriting and graphic design.

Fast Facts

  • Participate in American Advertising Federation’s National Student Advertising Competition (Ad Team).
  • Work with faculty with professional experience.
  • Take classes in marketing, graphic design and digital media.
  • Personalized advising with focus on internships and career planning.
  • 2013 College Media Matters “Top 50” U.S. journalism programs.
  • UI offers the only stand-alone Advertising degree in Idaho.

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School of Journalism and Mass Media

Physical Address:
347 Administration Building

Mailing Address:
School of Journalism and Mass Media
University of Idaho
875 Perimeter Drive MS 3178
Moscow, ID 83844-3178

Phone: (208) 885-6458

Fax: (208) 885-6450

Email: jamm@uidaho.edu

Web: Journalism and Mass Media

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