students walk on University of Idaho campus

Visit UI

Learn about the many reasons the University of Idaho could be a perfect fit for you. Schedule Your Visit

A student waters plants in Nicaragua

Alternative Service Break

Travel to Ecuador, Nicaragua or the Philippines during winter break Dec. 27, 2016 to Jan. 9, 2017. Application deadline Sunday, Sept. 18. Apply for ASB

Parents on campus during orientation

Parent Orientation

Students and parents can learn their way around campus and discover the many opportunities at UI. Orientation events are Aug. 18-21. Register

campus full of students

UI Retirees Association

UIRA has a membership of nearly 500 from every part of the University. Learn More

B.A./B.S. Advertising


  • Careers
  • Salary


  • Degree Prep
  • Degree Roadmap


  • Scholarships
  • Financial Aid

Get Involved

  • Hands-On Learning
  • Internships

Promoting Products & Services

Advertising is everywhere. In this program, you will develop a versatile set of skills to be successful in this evolving media landscape. Advertising students learn to write, create, sell, schedule and produce media messages to promote products and services. Graduates pursue careers in fields ranging from corporate advertising and marketing to media sales and brand management. Students acquire skills in media planning, account management, research, Internet communications, copywriting and graphic design.

Fast Facts

  • Participate in American Advertising Federation’s National Student Advertising Competition (Ad Team).
  • Work with faculty with professional experience.
  • Take classes in marketing, graphic design and digital media.
  • Personalized advising with focus on internships and career planning.
  • 2013 College Media Matters “Top 50” U.S. journalism programs.
  • UI offers the only stand-alone Advertising degree in Idaho.

School of Journalism and Mass Media

Physical Address:
347 Administration Building

Mailing Address:
School of Journalism and Mass Media
University of Idaho
875 Perimeter Drive MS 3178
Moscow, ID 83844-3178

Phone: 208-885-6458

Fax: 208-885-6450


Web: Journalism and Mass Media

Directory Map