Business Marketing students

Business & Marketing | Career & Technical Education, B.S.

Complete the University of Idaho admissions application online

Learn Best Business Practices

The business and marketing education program focuses on the core areas of business critical to the development of knowledge, skills and attitudes necessary for success in the workforce. As a student in the program, you will develop a well-rounded business knowledge, with courses in management, marketing finance, accounting and computer technology. You will learn how to examine and teach business-related subjects from a variety of perspectives.

Fast Facts

  • College of Education is accredited by  NCATE 
  • Degree is available online and face-to-face
  • With this option students may apply for Idaho secondary teacher certification with endorsements in business technology, marketing technology, and usually economics (based on selected electives)
  • Public or private school teacher
  • Community college or technical institute teacher
  • Instructor in business and industry in an office or retail setting
  • Trainer in a business setting
  • Human resources development specialist


Potential salaries are based
upon national averages.
Job Placement According to Bureau of Labor Statistics, jobs for high school teachers are expected to grow by 7 percent from 2010 to 2020. 
Degree Prep If you’re interested in business and also enjoy working with young people, this degree may be a good fit. Students who enjoy business classes in high school and are organized, good on computers and like problem solving, may consider this degree. To prepare for a degree in business and marketing education, take courses that will teach you about management, economics, accounting and computers. These skills will prepare you for advanced studies at the college level.
Degree Roadmap

2 + 2

First 2 years receive an Associate of Science degree in Education - Secondary Engineering and Technology Concentration
Followed by last 2 years a Bachelor of Science degree in Engineering and Techology

 Contact: Dave Campbell or (208) 933-2314

Scholarships To find out more about the available scholarships contact the Financial Aid office.
Get Involved
Get Involved
Hands-On Learning Business and marketing students are often involved in Business Professionals of America and Distributive Education Clubs of America(DECA), an international association of high school and college students studying marketing, management and entrepreneurship in business, finance, hospitality and marketing sales and service.
Internships All students must complete a student teaching internship before completing their degree. Learn more about student teaching internships.